Five People who Should Never Design your Website

digital marketing agency

Everybody seems to be an expert when it comes to web design. If you are tasked with maintaining or redesigning your website, then be warned: everyone will have an opinion, and most will insist that their opinion is correct. Most people tend to think that the way they use a website is the way all…

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Top 10 Criteria for a Killer Website

how manufacturing firms can attract global clients

Your website is the start of your relationship with a customer. Whether they found you via a Google search ad, search engine optimization (SEO), a Facebook ad or a friendly blogger, most people will first search for your company website and check it out in order to form an opinion of your business, before deciding…

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Building a Website? These Three Tips Could Save You Money

your-website

So you’ve started your business and things are going swell. All you need is a rocking website and the customers will start pouring in, right? Right! If you’ve started building your own website or have found a great web developer, you’ll know that creating a website is a skill-driven process that takes some serious know-how…

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5 Social Media Mishaps That Could Get You Fired

This is not a drill, people. Your boss and your customers are keeping an eye on every tweet, like and hashtag you post on social media. Before you panic and decide to purge yourself of all your social platforms and become a hermit, keep reading.  Here are 5 Social Media Mishaps you should avoid at…

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10 Simple Steps to Writing an Effective Press Release

Some of us have heard the phrase “press release,” but we are not sure what it really means. What is a Press Release? A press release is an official statement sent to members of the news media with the goal of presenting information, making an official remark, or making a public announcement. Press releases are…

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Lockdown Live: 6 Email Marketing Techniques That Works Every Time

geo vs seo

Email marketing is a very powerful tool. It is, in fact, the most effective way to retain customers. Once you’ve got all your other touchpoints sorted out it’s time to invest in email marketing and there are some substantial email marketing techniques to fine-tune your digital marketing strategy.  Email Marketing Technique 1: Populate Your Database…

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12 Lessons from 12 Years of Running My Business

It’s been 12 years of hard work, highs and lows, creativity, collaboration, late nights, laughter, stress, and tears. There’s a lot to be grateful for, and each hardship brings its corresponding learning and lesson.  Are you an entrepreneur or thinking about becoming one? These lessons might save you some time, money, and tears. Grab a…

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